Services of the MSCG

Design process

  • Goal-setting workshops
  • SWOT Analyses, target market persona defi­ni­tion and (web) control­ling for research and data synthesis
  • Replace with this: Brain­stor­ming, content concep­tua­li­sa­tion and structuring
  • Strategy creation and action planning for commu­ni­ca­tions concepts
  • Concep­tua­li­sa­tion, design and proto­typing with the asso­ciated project management
  • Social media and content marketing

Digital media

  • Web design for desktop and mobile devices, based on templates or custom design concepts
  • Screen­de­sign and prototyping
  • One-page websites, landing pages, blogs, news­let­ters, corporate websites and online stores
  • Website deve­lo­p­ment in WordPress, TYPO3, WooCom­merce and Magento
  • Online marketing and Search Engine Optimisation

Photo­graphy and photo design

  • Defi­ni­tion and deve­lo­p­ment of image styles
  • In-house reali­sa­tion of docu­men­tary-style shoots, portraits and packshots – including the making-of documentation
  • Photo­graphy and shoot direction
  • Image editing and retouching

Graphic design and illustration

  • Corporate design: ever­ything needed for corporate branding from the logo as a wordmark / logo mark to the corporate design manual for all use cases
  • Defi­ni­tion of the basic Corporate Design elements: fonts, colours, shapes, grids, key visuals and materials
  • Creation of all business printed materials
  • Flyers, folders, brochures, cata­lo­gues and magazines
  • Templates for presen­ta­tions including indi­vi­dual info­gra­phics, diagrams and tables
  • Icons, picto­grams and utility graphics
  • Road, route and orien­ta­tion maps
  • Adver­ti­se­ments, posters and (large-scale) bill­boards – as indi­vi­dual motifs or campaigns
  • Flags, banners and signage
  • Vehicle branding design
  • Product and packaging design
  • Designs for promo­tions and giveaways (including merchan­dise and textiles)
  • Character deve­lo­p­ment
  • Story­boards
  • Explana­tory videos

Text

  • Accom­panying editing and text for all above­men­tioned applications
  • Native speakers of German, English, Polish, and Spanish
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